Premium Pricing Strategy: when pricing professionals are having introductory conversations with non pricing specialists such as General Management or CEOs – the question of whether pricing is more than simply “increasing prices” comes up.   Of course, if you are…

Competition based pricing: using Monte Carlo methods in both B2B & B2C PRICING (Note – this article was originally published by Ranson Pricing on 25th January 2017. You can find the original article here as well as numerous other informative…

Pricing page: simple tricks we can learn from major tech businesses   At Taylor Wells we speak to companies across all industries and at different stages in their pricing evolution.   The interesting thing is that established companies often do…

Leading retailers – Woolworths & Coles, Myer, David Jones –  and pure play online businesses –  ShowPO, Shoes of Prey, the Iconic, PetCircle  – are now using retail pricing strategies and hiring technical pricing, IT and data talent to drive…

Commercial pricing: Many of us imagine a typical accountant when we hear the word ‘Pricing.’ We picture lots of spreadsheets, bubble charts, and complex formulae.   Of course, excel price modelling has a role to play, as we’ll discuss later,…