Price Increase Letter: How To Explain Price Increases To Customers? 🐖
Increasing prices in your annual price increase letter – when, why, how, by how much – is one of the most important and difficult pricing decisions you’ll ever make in a mature market. On first glance, planning and executing a price increase can seem easy…
Price Gouging Australia: Is It Always Wrong In Practise?
What is the price gouging law in Australia? Is price gouging illegal in the country? Are price hikes “okay” during a crisis? What is price gouging Australia economics in the market retail world today? Did the coronavirus pandemic cause it? Many experts are arguing that a…
Cost Plus Pricing: How to Use Cost Based Pricing In Marketing 🌺
Cost-plus pricing or cost-based pricing – a fixed sum or a percentage of the total cost of creating a product is added to it’s selling price. In the pricing and revenue management community, the term cost-plus pricing has increasingly come to have a very negative…
Best-In-Class Price Architecture For A Industrial B2B Business 🏜️
What is the best way to improve the price architecture in an industrial B2B business i.e., to drive profitability without losing volume or hard-earned margin and revenue? In times of uncertainty in raw material prices, any increase in prices can put industrial companies in the…
Increasing Profitable Revenue Growth Through Improved Product Development 📈
Is there a way to increase profitable revenue growth with product development? Some industry analysts would say that private equity firms have ceased buying undermanaged companies and modifying capital structure. It’s true in some ways; the traditional ways that firms have created value are getting harder…
