Key Account Manager: Are You Armed With a Strong Pricing Strategy? 🔩
Key account manager jobs: Are your key account managers and customer-focused sales teams armed with a logical pricing strategy? Sometimes even the most experienced key account manager or sales leader has to develop a sense of gallows humour and see themselves as fulfilling a very…
How Harley Brought A Dying Brand & Price Positioning Strategy back to Life 📈
Is your price positioning strategy working to build your brand or killing it? Most senior executives do not know exactly where their product’s price is positioned in the competitive market. And over time this leads to serious brand issues and ongoing revenue and margin loss. …
Decline in Profit of The Reject Shop: How it Rose Again to Profitability 🐉
The decline in profit of the Reject Shop last year indicated that the business was pushed out by competitors commonly belonging at a higher price point in the retail industry. The public retailer’s annual profit expectation was cut to $2 million and closed seven stores…
How To Respond To What’s Your Best Price Effectively🏷️
It’s undeniable that every customer wants a good deal. A buyer always tries to get the “best price.” Thus, when sellers are asked for the best price, oftentimes, they are caught off guard and don’t exactly know how to respond to what’s your best price. …
Can Pricing Consulting Firms 🏢 Really Help Executives With Fixed Views & Biases?
Can pricing consulting firms really stop a price rise disaster? Expert pricing consulting firms tend to have teams of highly-educated experts on the ground to help their clients drive more complex project outcomes. But for some reason, their mission isn’t always successful. The hyped-up price improvement…
