What Is Value Based Pricing? 💰 Episode 5
In this episode of Pricing College – we start discussing the big issues. What is value-based pricing? This is a basic introduction by Aidan and Joanna discussing the topic. Rest assured, we will revisit this topic in detail in the future. Listen on Apple…
What Is Cost Plus Pricing?🖩-Episode 4
In this episode of Pricing College – Aidan and Joanna discuss what cost-plus pricing really is. Cost-plus pricing is probably the most widely used and easy to understand pricing methodology. Listen on Apple Podcasts Listen on Spotify Listen on Google Podcasts Listen on Stitcher…
Where Is Pricing Set In 2020? – episode 3
In this episode of Pricing College, Aidan and Joanna discuss where pricing is actually set by companies in 2020. Pricing can often sit somewhere in marketing, finance, sales, commercial, or merchandising. There are no incorrect setups – but certainly, there are ways to improve. …
Optimising Your Online Sales Process – How To Increase Site Traffic and Sales 🌱
Has your business set up an e-commerce platform? If so, there are two main areas of concern you’ll likely find yourself dealing with. One is drawing in traffic, and two is converting that traffic into sales. Getting clicks on your site is one accomplishment. Unfortunately, only…
What is Pricing? 🏷️ – Episode 2
In today’s episode of Pricing College – Aidan and Joanna ask that seemingly easy question – what is pricing, actually? And the answer is not as straightforward as you may expect. Listen on Apple Podcasts Listen on Spotify Listen on Google Podcasts Listen on Stitcher…