How to Deliver Your Best Customer Experience Strategy In Uncertain Times 📝
Your customer experience strategy is now a central aspect of your turnaround business strategy in 2021. What people did before the crisis is very different to what they are doing now? And this is having a huge impact on willingness to pay. For example, before…
Pricing Manager Job Description: Why Pricing Managers Are Set Up To Fail
All too often, pricing managers and analysts join new teams with hopes of achieving great results and building their career only to find they are pretty much on their own. Taylor Wells: Why a job in pricing is often set up to fail discusses how to recruit and set up a pricing team in the best way possible. It also gives examples and advice on how to advance your career in pricing.
How Apparel, Fashion, and Luxury Are Resetting Value Creation Post-Pandemic 👚
What is the role of value creation in the Apparel, Footwear & Luxury industry? The current economic crisis has caught the AF&L (Apparel, Footwear & Luxury) industry off guard. COVID-19 has destroyed several retail industries and AF&L is no exception. The outcome of social and…
5 Ways To Make B2B Pricing Analytics Generate Immediate Profit Value 💳
Are you using B2B pricing analytics as you should? Are you struggling to capture revenue and margin opportunities before your competitors? Do you feel like you’re on the back foot with pricing and need more support? B2B pricing analytics isn’t likely to identify a…
Customer Loyalty Program Best Practices That Drive Profitability 💑
What are the customer loyalty program best practices? Many managers firmly believe that the best customers are the most loyal customers. But I’m not so sure. When it comes to customer loyalty programs, we all put on our rose-tinted glasses – and invest in customer…
