Before 2020, most businesses never considered the possibility of working remotely. However, the pandemic made in-person work impossible for many of us. Surprisingly, many companies actually found that their productivity wasn’t negatively impacted by remote work. In some cases, it even increased because of an effective…

Businesses all around the world in all kinds of fields had their resilience tested greatly during the pandemic. It was either adapt or go bust. Studies by Gartner Inc., a financial analyst firm, showed that the companies that thrived during the pandemic were those that partnered…

How can B2B distribution businesses create customer-based marketing strategies in eCommerce platforms? How can they take the fear out of pricing at the same time? To drive quick performance improvement in B2B transactions, customer-based marketing strategies are the most effective and least expensive techniques in eCommerce….

With the advancement of technology, more businesses are able to cut through processes that, once upon a time, took longer and were done manually. Nowadays, companies are relying on price prediction algorithm more than ever to capitalise on revenue and profit. But is this always the…

When the Shein price increase pushed a kitchen towel set up by 377%, it sent ripples through the retail world. Customers took notice. Industry watchers shook their heads. Why? Because such a steep, sudden jump doesn’t just affect sales—it affects trust. Pricing tells a story. And…