What’s the Importance of Distribution Channels to your Pricing Power?💥
Multiple distribution channels have become one of the quickest ways to boost sales. Nike, for instance, doesn’t only sell direct-to-consumer but has partnered with other retailers including Amazon. On the other hand, if you haven’t planned ahead, multiple channels can also increase the likelihood of conflict…
Everything You Need to Know About a Strong Marketing Strategy Formulation 📢
We are now in the third year of a pandemic that is in effect changing industries and business models globally. Some of these changes have been a dramatic turnaround from standard BAU thinking and activities. For example, a large proportion of retailers in Australia have both…
The Challenges of being a Data-driven Brand without Automation & Change Management Tools 🖥️
It’s a well-known fact that efficient data management systems help companies deliver value to their businesses. But this is only possible when data is analysed with the right tools, talent, and capabilities to drive innovation and growth from your range of products and services. So, we…
Profitable Growth is Everyone’s Business: What Consultants & Managers Get Wrong About Pricing? 📜
CEOs take on many risks when integrating a new pricing function within the business. Since profitable growth is in everyone’s business, it seems like failure is by far the most daunting part. But did you know you can avoid years of pain, angst, and conflict by…
How To Transition Your ECommerce Operations Strategy For Remote Work With Minimal Disruption 🧩
Before 2020, most businesses never considered the possibility of working remotely. However, the pandemic made in-person work impossible for many of us. Surprisingly, many companies actually found that their productivity wasn’t negatively impacted by remote work. In some cases, it even increased because of an effective…
