Pricing and Revenue Management: What’s the Difference? πͺ Podcast Ep. 7
In this episode of Pricing College, Aidan and Joanna discuss the difference (if any) between pricing and revenue management. Is
In this episode of Pricing College, Aidan and Joanna discuss the difference (if any) between pricing and revenue management. Is
Joanna Wells explores how price-sensitive customers are changing the pricing landscape as businesses face rising costs, tighter margins and pressure
Joanna Wells explores Dominoβs Australiaβs decision to cut discounts to protect franchisee margins, and what it reveals about the challenges
Joanna Wells explores how customer value pricing helps businesses grow when customers ask for lower prices, using real-world examples from
Joanna Wells explores why a strong pricing framework is often the missing link in successful mergers and acquisitions, using the
Joanna Wells explores why AI and dynamic pricing are raising critical questions about who really controls pricing decisions as businesses
Joanna Wells explores why justifying price increases is becoming a critical business capability as regulators, procurement teams, and customers demand
Joanna Wells explores why price justification is becoming a competitive advantage as Australia’s new supermarket pricing laws reshape buyer expectations.
Joanna Wells explores how pricing architecture reveals the hidden decisions behind profitability. Drawing on real business examples, she examines how
Joanna Wells explores the price mechanism through the ACCC’s findings against JB Hi-Fi over misleading reference pricing. The case highlights