Pricing professionals have a lot of tricks under their sleeves that keep businesses operating and retain customers at the same time. Some of them work which create loyal customers and further strengthen brand image. While other strategies can upset customers and even push them to switch…

All industries regularly change up their pricing to keep up with demand and supply changes. Changing customer tastes and preferences also gives opportunities for some brands to maximise their pricing capability. But not all companies are able to have price transparency with their increases.   >Download Now:…

What will happen to a business when the future seems unclear? How can businesses expect to move forward? How can you track and predict the survival of your business? What is wishful thinking vs. facts-based sales forecast data? These are just some of the questions that…

What makes a product stand out among its competitors? Only a few manufacturers have mastered the art of perfecting a product/service. Strategic sourcing tools and techniques are some of the secrets that world-class brands follow.   >Download Now: Free PDF How to Improve Product Pricing  …

What is ever consistent in the business world is how times change – and along with it comes consumer behaviour trends. As modern technology continues to develop to serve our needs, business and brands also must adapt or cope with the changes.  So, how can businesses…