Why Price Endings Need to Match Your Market’s Culture 🏘️
Why Price Endings Need to Match Your Market’s Culture 🏘️ Pricing is more than costs, margins, and competition. It’s […]
Pricing Strategy, Sales Effectiveness
Search Results for: culture
Employee Development Plan: Pricing Builds Culture Of Accountability 🪸
Do you need an employee development plan for new pricing teams to build a culture of accountability? Professional development for
What Is Value Culture? Podcast Ep. 119
Today’s episode is a bit like Part B or a follow-up from our last episode a couple of weeks ago,
The Importance of Data Management in Your Business Culture 👨💻
The digitisation of operations and organisational functions from sales to marketing and pricing platforms leave many businesses feeling overwhelmed over
Introduction to Value Culture Podcast Ep. 96
Today’s episode will be probably a little bit different than usual, as we’re going to discuss a new project here
Value-based Culture: Pricing Teams Are The Instigators Of Change 📇
Value-based culture in a business is one of the most challenging parts of a pricing transformation. The hard reality for
How to Build a Customer-Focused Culture Strategy 🏰
As a CEO or executive competing to win in an industry weighed down by margin pressure, you’ll probably want to transition the business from cost plus to value-based pricing very soon. You may also have a fair bit of doubt running through your mind about transforming your company culture to a customer-centric culture.
The Hidden Pricing Problem Inside Most B2B Businesses 👎🏼 Podcast Ep. 125
In Part 3 of the Pricing Transformation Series, Joanna Wells explores a growing pricing problem in B2B businesses: pricing structures
Sometimes It Is the Pricing Team, and No One Wants to Say It 🎯 Podcast Ep. 124
In Part 2 of the Pricing Transformation Series, Joanna Wells examines a critical but often overlooked pricing factor: the pricing
The Role of Strategic Pricing Objectives in Rising Cost Environments 🖋️
The closure of the Strait of Hormuz is not just a geopolitical issue. It is a pricing issue that is