Psychological Pricing Strategy Advantages and Disadvantages πΌοΈ
Some believe that price is simply a matter of perception. Nevertheless, whether you are a startup or a long-established company, pricing remains one of the most complex tasks. Pricing managers look for ways to keep their businesses profitable and even thrive in times of economic difficulty….
How Do Pandemics Impact Consumer Psychology and Pricing?Β β±οΈ
Consumer psychology and pricing reveals the darker side of consumer sentiment and spending. Take the recent coronavirus pandemic, for example, when we saw consumer psychology and pricing changing overnight as mass media made us all feel guilty and ashamed for our bad hygiene. The overwhelming consumer…
Psychological Marketing Tricks: How To Hook Customers To Different Prices ππ
Did you know that psychological marketing tricks like price framing massively influence how customers perceive prices? >Download Now: Free PDF The Best Method of Winning More Customers When we speak of price framing, weβre talking about changing the context in which a price is…
Psychology Selling Techniques: π A Book Review on Pre-suasion by Robert Cialdini
Psychology selling techniques are the basis for consumer spending. We all are consumers. We buy different things according to our purchasing power and our preference. This is where the philosophy of βpersuasionβ can have a major effect on what we buy. >Download Now: Free PDF…
Why You Shouldn’t Hire Pricing Managers That Say They’re Price Experts π
Real price experts are very hard to find. They are not ten a penny. They’re actually an extremely rare group within the Australian and global talent market. When I say price expert, I mean world-class price experts with over 10+ years’ dedicated pricing experience and individual…
