Pricing Transformation: Pricing, It’s About Transformation
In my time in Pricing transformation, I have seen all sorts of pricing function setups at companies. I’ve seen companies with no pricing functions, lots of ‘one-man-band’ setups and those which have large sophisticated teams. The days having no dedicated pricing people in LEs (large enterprises)…
Price Increase Letter: How To Explain Price Increases To Customers? 🐖
Increasing prices in your annual price increase letter – when, why, how, by how much – is one of the most important and difficult pricing decisions you’ll ever make in a mature market. >Download Now: Free PDF How To Drive B2B Pricing Strategy To Capture…
From Free-fall to Boom 🏘️: What Causes Real Estate Prices to Increase?
What causes real estate prices to increase in Australia nowadays? After two years on the slump, rising property prices are once again becoming a hot topic around the suburban barbecue. >Download Now: Free PDF How to Maximise Margins with Price Trials But did you…
Underpricing: How Charging the Wrong Price Is Destroying Your Business? 🏢
Are you considering underpricing some new products to gain market share and about to launch them? How did you set the invoice price? Was it based on margin targeting or a simple cost plus mark up? Have you gone low on retail markdown strategy to penetrate…
Commercial Team Leader: Why Is Your Pricing Team’s Intellectual Diversity so Important to EBIT Growth 👔
As a Commercial Team Leader, you may not be surprised that the most critical factor in a high performing pricing team is NOT skill. A high competency level is necessary. However, the main things we look for are potential, intellectual diversity and how they’ll fit in…