What we can learn from Rolex pricing ⌚ Podcast Ep.105
In today’s episode, we’re going to speak about Rolex watches. In pricing, Rolex watches are a key topic because they really do show the opposite of cost-plus pricing Listen on Apple Podcasts Listen on Spotify Listen on Google Podcasts Listen on Stitcher Listen on…
Successful Market Entry Strategies To Help Your Business Grow 🤹♂️
Now and then, we hear of companies trying to enter new markets. That’s just how business goes. But this does not mean that all attempts are bound to be productive. The unfortunate reality is that for every successful market entry, around four others fail. Introducing a…
How to Define and Experiment with your Price Mechanism
Behind every successful pricing system is the study and research of human behaviour. Due to changing market trends, competition, and buyer behaviour, psychology shows how you set your prices largely impacts a buyer’s decision. Some businesses ignore what pricing can do and how much revenue or…
What’s the Importance of Distribution Channels to your Pricing Power?💥
Multiple distribution channels have become one of the quickest ways to boost sales. Nike, for instance, doesn’t only sell direct-to-consumer but has partnered with other retailers including Amazon. On the other hand, if you haven’t planned ahead, multiple channels can also increase the likelihood of conflict…
How to Prevent Distribution Channel Conflicts and Boost Pricing Power 💥
Pricing power is one of the major determinants of profitability. Many brands who just started out would have already made a breakthrough if it hadn’t been for a lack of pricing power. Such lost opportunities and competitive advantage are often byproducts of poor distribution channel management…