What’s the Importance of Distribution Channels to your Pricing Power?💥
Multiple distribution channels have become one of the quickest ways to boost sales. Nike, for instance, doesn’t only sell direct-to-consumer […]
Search Results for: customer behaviour
Profitable Growth is Everyone’s Business: What Consultants & Managers Get Wrong About Pricing? 📜
CEOs take on many risks when integrating a new pricing function within the business. Since profitable growth is in everyone’s
The True Cost Of A Bad Hiring Process Resulting In Bad Hires 🧑💼
While everyone is focused on getting their work done, a bad hiring process has a history of creeping into the
Are Brands still valuable to consumers in 2022? ️ Podcast Ep. 104
In today’s episode, we want to talk about brands. Are brands still as important in 2022 as they were
How Does the ‘Metaverse’ Actually Improve Commercial Operations? 👨💻
The metaverse, a futuristic medium for all commercial operations, has come. Naturally, it has sparked numerous discussions and debates among
The Importance of Data Management in Your Business Culture 👨💻
The digitisation of operations and organisational functions from sales to marketing and pricing platforms leave many businesses feeling overwhelmed over
Price Ratio Analysis Explained: How Is It Important To Companies? ️
Price ratio analysis or price-to-earnings ratio is a valuable concept for both investors and businesses alike that helps determine the
What Does Product Development and Innovation Do for Your Brand? 🤔
Every product or service has its own market life cycle. It starts from a product or service’s introduction, growth, maturity,
Why B2Bs Should Rethink their Outdated Marketing Strategy Action Plan 📉
A marketing strategy action plan or program is an essential component for businesses to grow their customer base. You may
Pricing Manager Job Description: Why Pricing Managers Are Set Up To Fail🕴🏼
All too often, pricing managers and analysts join new teams with hopes of achieving great results and building their career only to find they are pretty much on their own. Taylor Wells: Why a job in pricing is often set up to fail discusses how to recruit and set up a pricing team in the best way possible. It also gives examples and advice on how to advance your career in pricing.