Problems with a Pricing Team of One! 😤 Podcast Ep. 41
In this episode of Pricing College – we discuss the potential problems when you only have one person in a pricing team. One person may be able to do it all for a short space of time – or in a small business but overtime…
New Product Life Cycle – What are the Stages and Challenges?
What is ever consistent in the business world is how times change – and along with it comes consumer behaviour trends. As modern technology continues to develop to serve our needs, business and brands also must adapt or cope with the changes. So, how can businesses…
How Many Pricing Analysts Do you Really Need? 👩💼 Podcast Ep. 40
In this episode of Pricing College – we ask how many pricing analysts your business really needs. When launching a pricing transformation or improvement project – obviously, many businesses seek to keep costs low at the beginning – but if you under resource a team…
Can your Business Say No to Tenders? 🤷♂️ Podcast Ep. 39
In this episode of Pricing College – we ask a big question. Can your business simply say no to tenders? Do you have to take part in tenders – or can you simply say no? Does your business really want to take part in…
Your Tender Team Should Try to Avoid Tenders 🙅♂️ Podcast Ep. 38
In this episode of Pricing College – Aidan and Joanna discuss why you should seek to avoid tenders whenever possible. Your key account team and sales team should focus on preventing existing clients on going to tender – and work with potential clients to discuss…