How Modern CFOs Are Revolutionising Pricing Strategy Frameworks 🏦
A company struggles to find the sweet spot for its pricing strategy framework. Sales complain prices are too high. Finance
Value Culture
What SaaS Companies Can Learn from Microsoft 365 Copilot Pricing 🧑🏼✈️
As Microsoft makes waves with its new pay-as-you-go pricing model for Microsoft 365 Copilot, tech companies—especially those considering or already
Why You Need to Integrate Data Insights Into Your Business Models 🗂
Most businesses continue to struggle to combine data analysis and insights into their business strategy and, inversely, match their data
Why Property Insurance Premiums Are Rising Faster Than Before 👨🏻🔧
A business owner in Queensland receives their insurance renewal notice. The property insurance premium has jumped by 20%. They stare
What Kraft Heinz Mistakes Teach Us About Effective Pricing Strategy 🥫
Kraft Heinz has long been a giant in the food industry. But even the biggest names face challenges in implementing
What Price-Fixing Cases Teach Us About Legal Compliance in Pricing 🔒
Whether you’re a company executive or a pricing professional, you’ve probably seen the highs and lows of market competition. You