The 8 Category Manager Skills You Need To Drive A Retail Pricing Project 🚧
Have you ever gone to a supermarket or department store and wondered why the store layout and items are arranged and positioned like they are OR why displays and promotions change so frequently? What is the secret behind assortment, product placement and frequent shopper purchasing? What…
What’s So Good about the Pricing Strategy of McDonald’s 🍔 India?
The pricing strategy in Mcdonald’s India is so different from other countries. Can a popular American franchise like McDonald’s really serve burgers to a country that’s pretty much vegetarian? >Download Now: Free PDF How to Drive Pricing Strategy to Maximise EBIT Growth Will culture…
Aggressive pricing: Is it a Bane or Boon for Banks? 🏦
What is Aggressive Pricing in Banking? Aggressive pricing is a risk that can make or break a bank. If applied properly, it can increase the bank’s profits. But only used during a radical shift in the banking market. An example was the Santender bank in…
Barometric Price Leadership: What Really Makes a Business a Price Leader? 📊
Can Barometric Price Leadership really help your business become a Price Leader? How do you make your business one of the strongest competitors in your market when the competition is fierce, and your industry is being disrupted? Do you maintain your lead market position by undermining…
How Low-cost Allegiant Air Pricing Strategy Compete with Big Airlines ✈️
Do you want to find out how a relatively small airline gained market share and profit when all other leading carriers were struggling to make a profit on their flights? Do you want to know the Allegiant Air pricing strategy and what made them tick? …