Will the Amazon Low Price Strategy Win Price-Sensitive Consumers? 🦉
Amazon just revealed their pricing playbook for 2025, and it’s all about addressing price sensitivity head-on. The Amazon low price […]
Pricing Strategy
How To Increase Food Pricing Without Losing Customers Using Value-Based Strategies 🥨
Analysts forecast that United Kingdom’s inflation rate will soon be driven more by food prices than energy. This follows after
What the Shein Price Increase Really Says About Reactive Pricing ️
When the Shein price increase pushed a kitchen towel set up by 377%, it sent ripples through the retail world.
How to Prevent Distribution Channel Conflicts and Boost Pricing Power
Pricing power is one of the major determinants of profitability. Many brands who just started out would have already made
Psychological Pricing Strategy Advantages and Disadvantages ️
Some believe that price is simply a matter of perception. Nevertheless, whether you are a startup or a long-established company,
Are Advanced Pricing Strategies Too Complex For Consumers? 🧞️
Pricing strategies have undergone significant evolution. From traditional fixed prices, businesses now embrace advanced dynamic, personalised, and drip pricing models.