Surviving as a business during the pandemic is no walk in the park. What was once thought of as a temporary roadblock for businesses now has to be dealt with as the new reality. So, rather than seeking temporary solutions, businesses should be designing a sales…

Have you ever been in a situation where you’ve had too much stock sitting in your warehouses and running costs just spiralled out of control? Or, the alternative scenario, where you just don’t have enough inventory in stock and can’t supply fast enough to your customers?…

In the face of economic uncertainty, is there anything more important for FMCG companies than getting their pricing right? Most likely not. We say this because while the majority of products in this market are in strong demand, every customer’s willingness to pay and value drivers…