Rail Freight Case Study: How to Model a Profitable logistics Price Increase 🚛
Exciting times are ahead for freight logistics firms; with potential size of prize from price improvement forecasted to increase revenue by 2 to 4 percent, or 30 to 60 percent increase in operating profit for those that can turn data into high $ value pricing insights….
The Ultimate Guide to Maximising the Benefits of Dynamic Revenue Pricing Strategy 🌈
Dynamic pricing is among the most captivating concepts that have swept the eCommerce sector. Although companies are not wholly new to the tactic, the popularity of this pricing strategy is strongly linked to new eCommerce developments. Customer behaviours are changing. More and more people are choosing…
Jewellery Digital Marketing Campaigns: Jewellery Industry’s Best Strategy 💍
The jewellery industry is thriving despite the crisis we are currently facing. What do you think are the contributing factors that are making them flourish regardless of the pandemic? Has jewellery digital marketing campaigns got something to do with the continuous growth of the business? …
Value Based Pricing: The Power of Being Value Based If You’re a Cost Plus Business 🔋
When we speak of pricing strategies, there are a lot of concepts that come to our minds. Competitive pricing, price skimming, cost-plus pricing, penetration pricing, economy pricing, dynamic pricing, and value-based pricing — are among the many approaches you can choose from for your business. Most…
Why Pricing Requires CEO and Csuite Backing 👨🏼💼 Podcast Ep. 118
In today’s episode, we will talk about CEO and Csuite backing for pricing transformation. Listen on Apple Podcasts Listen on Spotify Listen on Google Podcasts Listen on Stitcher Listen on Amazon Music TIME-STAMPED NOTES: [00:00] Introduction [00:40] Why is it important to…