Can Value Based Pricing go wrong? π§ Podcast Ep. 95
In many of our podcasts, we talk about value-based pricing. How it is the best thing since sliced bread and how everybody should be doing it, or moving towards it. But in today’s podcast, we’re going to answer a question we received and that is, can…
White Goods Price Inflation π Podcast Ep. 94
We are covering the typical question that is in the press relating to white goods price. The pricing on white goods such as washing machines, fridges, that sort of thing is increasing apparently for the first time in almost a decade. Listen on…
B2B Business Moving to an Equipment as a Service π Podcast Ep. 93
In today’s episode, we are going to answer a listener’s query which was about companies of traditional B2B businesses switching from selling components or machinery to more equipment as a service system. Whereby equipment machines etc., whatever it is, is provided on a monthly or…
Dangers of Surcharges and Breaking Down Pricing Too Much π° Podcast Ep. 92
What are the dangers of surcharges? In today’s episode, we want to cover, I suppose, we just passed Black Friday last week. And I believe Cyber Monday was Monday. I’m sure of my age but I was never aware of these concepts when I was younger….
What to Say When Procurement Asks to See Your Cost Base π£ Podcast Ep. 91
Let’s talk about one of the most difficult things that business professionals have to face – what do you do when procurement asks cost base questions? How do you respond? Is it fair to ask these questions or is it simply a push-down method to lower…