Discount Sale Price: How To Detect A Rip Off From A Bargain 🈹
How often do you see a sale discount price or big red sales signs when you go shopping either for […]
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How Do Pandemics Impact Consumer Psychology and Pricing? ⏱️
Consumer psychology and pricing reveal the darker side of consumer sentiment and spending. Take the recent coronavirus pandemic, for example,
How to Build a Customer-Focused Culture Strategy 🏰
As a CEO or executive competing to win in an industry weighed down by margin pressure, you’ll probably want to transition the business from cost plus to value-based pricing very soon. You may also have a fair bit of doubt running through your mind about transforming your company culture to a customer-centric culture.
How B2B Can Build An Effective Omnichannel Strategy and Management System 🏭
Customers now have an unparalleled number of ways to communicate with businesses, from brick-and-mortar channels to a vast array of
The Best Market Price Approach For Your Business & Customers 🏬
Does your current market price approach drive frequent and profitable shopper purchases? Are customers satisfied with the offers and prices
How To Build A Value Delivery System in Marketing For B2B Products 🚚
Should going toe-to-toe with your competitors come first in formulating a pricing strategy? Or should business leaders create a new
Pricing Strategy
Demystifying The Strategy Execution Process For Pricing & Commercial Strategy 🖐️
Why does the strategy execution process often fail? >Download Now: Free PDF How to Drive Pricing Strategy to Maximise
Don’t Underestimate Key Challenges of Digital Transformation 💂🏻♂️
There’s no denying that the digital era has arrived. From small to large corporations, digital transformation has become critical for
How Pricing Discipline Improves the Pricing Performance of Every Business 🍀
With a little more pricing discipline, your business can make remarkable gains in revenue, sales and profitability. For example, if
Cost Plus Pricing: How to Use Cost Based Pricing In Marketing 🪙
Cost-plus pricing or cost-based pricing – a fixed sum or a percentage of the total cost of creating a product