Adaptive Pricing And Marketing For Evolving Young Consumer Behaviours 👐🏻
Businesses can no longer ignore the importance of aligning pricing strategies with the ever-changing preferences of younger generations. But to thrive, companies must recognise that adaptive pricing isn’t a one-size-fits-all game. It’s about a continuous dance with shifting consumer preferences, ensuring that the pricing strategies resonate…
Analysing Honda’s Fixed Price Model As An Automotive Business Strategy 🛞
The shift from traditional to fixed price model is stirring conversations in today’s auto market. Honda Australia’s recent move to fixed prices sparked legal challenges. The transition, while strategic, poses hurdles. Understanding this shift is crucial for businesses eyeing similar moves. Let’s delve into Honda’s case,…
How To Effectively Use Seasonal Pricing Strategy During Holidays 🎅🏻
During the holiday season, the success of businesses is shaped by the execution of a seasonal pricing strategy. Understanding and adapting to consumer behaviour and market trends become more important than before. Transitioning seamlessly into this landscape is crucial for businesses across diverse industries aiming for…
Market Oriented Pricing Strategy For Celebrity Endorsed Brands 🪩
Celebrities are no longer just famous for their acting, singing or sports skills. They have become powerful brands in and of themselves – with the ability to instantly endorse a product or service and reach an audience of millions. From beauty and fashion to technology and…
How Tech Companies Can Avoid Misleading Price Advertising 💾
In the dynamic realm of technology, the thirst for cutting-edge innovations knows no bounds. The demand for novel solutions has reached unprecedented levels, with consumers and businesses alike seeking the latest breakthroughs to stay ahead in a rapidly changing world. Nevertheless, a notable paradox emerges as…
Categories
- marketing strategy (26)
- Organisational Design (14)
- Podcast (114)
- Pricing Capability (87)
- Pricing Career Advice (10)
- Pricing Recruitment (19)
- Pricing Strategy (287)
- Pricing Team Skills (13)
- Pricing Teams & Culture (24)
- Pricing Transformation (47)
- Revenue Model (25)
- Sales Effectiveness (27)
- Talent Management (7)
- Technical Pricing Skills (35)