Profitable Revenue Growth: A New Revenue Model For Australian FMCG this Year 🎉
What are the vital steps to achieve profitable revenue growth in Australian FMCG this year? Are bestsellers, like Coca-Cola and Pepsi generating as much revenue for leading FMCG suppliers as they used to? Or have changing consumer behaviours, new entrants to the market, and a totally…
Consumer Packaged Goods Trade Spend: How to Generate Profit Value for the Business and Your Retail Customers 🛍️
Does consumer packaged goods trend spending cut into your profits? >Download Now: Free PDF How to Maximise Margins with Price Trials When it comes to consumer packaged goods (CPG), the manufacturer-retailer relationship is not always black and white. Sometimes, the relationship can be as…
What Retailers Can Learn From Woolworths’ Price Optimisation 🍤
Effectively managing price optimisation post-backlash is crucial for retailers. A pertinent example is the recent Woolworths situation, offering valuable insights for businesses. Let’s delve into Woolworths’ response, extracting actionable lessons for retail management. By examining this case, businesses can develop strategies to maintain consumer trust and…
Should A Grocery Store Delist Products Due To High Prices? 🫧
The current global surge in grocery store food prices is a pressing concern, prompting businesses to adapt swiftly. In response, companies are adjusting strategies to mitigate the impact and maintain stability. A noteworthy illustration is the recent decision by Carrefour to delist Pepsi products, attributing the…
IKEA Product Pricing and Marketing Strategy Analysis 🛋️
Affordability in business refers to providing value to customers at a fair price, encompassing quality, utility, and customer experience. For instance, the new pricing strategy of IKEA for its TESAMMANS collection and Happy Days Deals offer diverse products at affordable prices without compromising quality. This ensures…
