What Pay What You Want Pricing Reveals About Customer Behaviour 🍜
In Nice, a restaurant called Cocorico takes a bold step. Customers decide how much to pay for their meals. The menu shows no prices. At the end of the meal, diners choose the amount they believe is fair. This concept, known as pay-what-you-want (PWYW) pricing,…
How Tech and Global Trends Influence the Price of Home Appliances 🔌
Walk into any appliance store today and you’ll see it. Rows of TVs, fridges, washers — all flashing sleek designs and even sleeker prices. But behind every home appliances price is a deeper story, one that many businesses struggle to tell well. Appliance pricing…
Insurance Pricing Models – Building a Better Insurance Pricing Process 📊
Today’s insurance pricing models are no longer a cost-plus game. Insurance companies must learn to adapt to new technological, market, and consumer complexities with better, more dynamic pricing if they want to maintain a competitive advantage in the industry. >Download Now: Free PDF How…
Does Pricing Consistency Still Matter Across Franchise Locations? 🐓
McDonald’s allows flexible pricing across its global franchise network. Sounds reasonable, right? But it also creates problems for pricing consistency. A dad in the US found out the hard way—his US$20 wasn’t enough to buy a 10‑piece Chicken McNuggets meal at an airport McDonald’s….
Cost and Pricing Management Processes You Need to Know Now🚦
It’s a tough time to be pricing anything. Tariffs, rising freight costs, supplier markups, and a volatile Aussie dollar are squeezing every link in the supply chain. For many businesses—retailers, manufacturers, service providers—these pressures are testing the strength of their pricing management process. The knee-jerk…
