Importance of Pricing Policy Against Damaging Practices 🧭
As consumers, discounts can seem like an attractive thing. But as business owners, discounting practices can be damaging to your
Search Results for: value based pricing
Can Pricing Save a Bad Business Model? Podcast Ep. 27
In this episode of Pricing College – Aidan and Joanna discuss whether a pricing guru and a great pricing strategy
What is Loss Aversion in Pricing? ️ Podcast Ep. 25
In this episode – we look at the concept of loss aversion. It is an old saying in gambling –
What Can We Learn from Restaurant Menu Pricing? Podcast Ep. 23
In this episode of Pricing College, we celebrate getting back to restaurants and what tricks of the trade you learn
5 Value Drivers to Consider When Selling Podcast Ep. 17
In this episode of Pricing College – Joanna and Aidan talk about 5 value drivers to consider when selling anything.
What is Anchoring in Pricing? Podcast Ep. 12
In this episode of Pricing College – we discuss the concept of anchoring in pricing – and how you can
What Is Commoditisation in Pricing? Podcast Ep. 9
In this episode of Pricing College’s podcast – Aidan and Joanna discuss commoditisation of a product or service in pricing
What Is Penetration Pricing? Podcast Ep. 8
In this episode of Pricing College – Aidan and Joanna discuss penetration pricing and whether it is a smart way
How to know if your business has a pricing problem 🤔 Podcast Ep. 6
In this episode of Pricing College – we discuss how to know if your business has a pricing problem and
What Is Cost Plus Pricing? Podcast Ep. 4
In this episode of Pricing College – Aidan and Joanna discuss what cost-plus pricing really is. Cost-plus pricing is probably