Why Lower Inflation Won’t Mean Lower Prices for Your Business 📉
Over the past five years, consumer prices have risen by 20 per cent—and they’re not coming down. Inflation has fundamentally changed pricing forever, and businesses—big and small—must adapt or fall behind. Many assume that because inflation has slowed, prices will eventually fall back to pre-inflation…
How to Price Subscription Services to Attract and Retain Customers 👩🏼💻
Digital subscription businesses pour their heart into creating a product that solves real problems. But when it comes to pricing, some are unsure if they’re getting it right. Many professionals find themselves struggling with pricing optimisation, often underestimating its importance. Yet, surprisingly, most companies spend…
What SaaS Companies Can Learn from Microsoft 365 Copilot Pricing 🧑🏼✈️
As Microsoft makes waves with its new pay-as-you-go pricing model for Microsoft 365 Copilot, tech companies—especially those considering or already implementing consumption-based pricing—can learn valuable lessons from this shift. Microsoft’s move is more than just a pricing strategy; it’s a response to the growing demand…
Why Property Insurance Premiums Are Rising Faster Than Before 👨🏻🔧
A business owner in Queensland receives their insurance renewal notice. The property insurance premium has jumped by 20%. They stare at the figure, unsure how they’ll cover the cost. Meanwhile, across the world in Los Angeles, wildfires have devastated entire neighbourhoods. You might wonder—what’s the…
How To Prepare For The Rise Of Supermarket Digital Price Tags 🕹️
Suppose your supermarket uses digital price tags that change prices in real-time. You’re not just setting prices based on weekly promotions or sales anymore. Instead, you can adjust prices based on demand, stock levels, or time of day—just like that. But with these innovations come…
