Why High Price Strategy Is Failing Luxury Brands and How to Fix It 💎
Luxury is changing. A high price strategy is no longer just about premium pricing, exclusivity, and status symbols. Today’s consumers—particularly younger generations—are looking for something deeper. They want to connect emotionally with brands, see their values reflected in what they buy, and feel like they’re part…
How Uber’s New Pricing Policies and Methods Impact Drivers and Fares 🧑🏼⚖️
Did you know that, in some Australian cities, the cost of public EV charging is now almost as high as filling up a petrol car? As Uber shifts its focus from offering driver discounts to improving charging infrastructure, the rideshare industry faces a major question: Will…
Price Trend Shifts Shaping Innovation in the Manufacturing Industry 🦿
The world of manufacturing pricing is evolving faster than ever. Staying ahead of every price trend is now critical for decision-makers in the industry. Yet, it’s easy to feel overwhelmed by the constant push of new strategies, technologies, and shifting customer demands. Let’s simplify the landscape…
Why Lower Inflation Won’t Mean Lower Prices for Your Business 📉
Over the past five years, consumer prices have risen by 20 per cent—and they’re not coming down. Inflation has fundamentally changed pricing forever, and businesses—big and small—must adapt or fall behind. Many assume that because inflation has slowed, prices will eventually fall back to pre-inflation levels….
How to Price Subscription Services to Attract and Retain Customers 👩🏼💻
Digital subscription businesses pour their heart into creating a product that solves real problems. But when it comes to pricing, some are unsure if they’re getting it right. Many professionals find themselves struggling with pricing optimisation, often underestimating its importance. Yet, surprisingly, most companies spend less…
