How Xbox’s Game Pass Subscription Price is Shaping the Gaming Industry 🎲
Microsoft is redefining its Xbox pricing, significantly raising prices and shifting toward a subscription-based model. This move marks a clear departure from relying on traditional physical game sales. As Microsoft steers the gaming industry in a new direction, the critical question arises: Will this bold game…
Marketing In The Music Industry: Are Streaming Services Boon or Bane?
Marketing in the music industry has experienced a significant change over the years. From physical to digital and then downloads to streaming. That’s a tale of two trends. >Download Now: Free PDF Future Proof Your Pricing Strategy A remarkable change in marketing in the…
The Pros and Cons of Spotify’s New Pricing Innovation Strategy 🔊
Spotify ranks among the most popular streaming services worldwide. Recently, it has leveraged its pricing power to fuel growth. This new Spotify pricing model features bundling options and significant price increases across various markets. As Spotify expands, these pricing changes are designed to boost revenue and…
Ethical Pricing Guidelines For Businesses Using AI and Algorithms 📹
Technology plays a major role in modern pricing strategies. It transforms how businesses set prices for consumers. Among these strategies is surveillance pricing. Many businesses across various industries use it to maximise profits through personalised pricing. This approach tailors prices based on individual data. As a…
Can Fast Food Restaurants Use Dynamic Pricing When Setting Menu Prices? 🍔
Dynamic pricing in the fast-food industry is a hot topic right now. The key question is whether this strategy is feasible and appropriate for setting fast food menu prices. It could potentially boost profits by adjusting prices based on demand. However, it also risks customer backlash,…
