What Is Tiered Pricing & Its Meaning To Your Value As A Brand?
One of the most difficult price challenges that businesses face is product and brand positioning. How do you position your product or services in a manner that is aligned to your pricing model and caters to different customers? How can you categorise your offers and at…
Dynamic Pricing For Concerts Tickets🎙Podcast Ep.106
In today’s episode, we want to talk about the pricing story that has made the news I guess, the mainstream news media, which is not that common in the world of pricing, and that is related to dynamic pricing for concert tickets. Listen on…
Why Enterprises with Fluctuating Raw Material Costs Need Strategic Pricing 🎳
Almost every industry, including groceries, white goods, technologies, and automobiles, are being impacted by escalating and unpredictable input expenses, such as raw material input cost inflation and fluctuation. And we all know that making a profit has gotten incredibly difficult. You might be thinking of adjusting…
What we can learn from Rolex pricing ⌚ Podcast Ep.105
In today’s episode, we’re going to speak about Rolex watches. In pricing, Rolex watches are a key topic because they really do show the opposite of cost-plus pricing Listen on Apple Podcasts Listen on Spotify Listen on Google Podcasts Listen on Stitcher Listen on…
Successful Market Entry Strategies To Help Your Business Grow 🤹♂️
Now and then, we hear of companies trying to enter new markets. That’s just how business goes. But this does not mean that all attempts are bound to be productive. The unfortunate reality is that for every successful market entry, around four others fail. Introducing a…