IKEA Product Pricing and Marketing Strategy Analysis 🛋️
Affordability in business refers to providing value to customers at a fair price, encompassing quality, utility, and customer experience. For instance, the new pricing strategy of IKEA for its TESAMMANS collection and Happy Days Deals offer diverse products at affordable prices without compromising quality. This…
What is Congestion Pricing? Can it Solve Traffic in Australia? 🚏
Australian cities are grappling with worsening traffic and are exploring solutions like congestion pricing. This method involves charging vehicles during peak hours in busy zones to regulate road usage. Supporters argue it can alleviate traffic, improve air quality, and enhance urban mobility. Yet, its effectiveness…
Managing Product Prices And Extended Customer Warranty Strategy 👮🏼♂️
Effective product prices and extended warranty strategies are essential in building trust, guaranteeing product quality, and fostering confidence. They play a crucial role in consumer choices, guiding decisions and nurturing brand loyalty. As a business cornerstone, warranties not only assure reliability but also form a…
Optimising Pricing Structure for Airbnb and Other Accommodation Booking Sites 🚪
Aside from the actual facilities of the location, pricing could be the most compelling aspect of an accommodation; booking systems should constantly bear this in mind. A recent Airbnb incident before Taylor Swift’s concert makes for an interesting case study. This incident brings to light…
How B2B And B2C Companies Can Manage Price and Inflation Index 📐
As companies and suppliers pass on increasing costs during this Covid-19 induced inflation, they need to think of creative solutions and shift the focus from a problem into an opportunity. How can B2B and B2C firms work their way through the trends of a price…