Can Woolworths New Pricing Strategy Really Win Consumers’ Trust? 🥑
Woolworths has taken steps to improve its pricing strategy, responding to both regulatory scrutiny and shifting consumer expectations. But are […]
Commercial Team Leader: Why Is Your Pricing Team’s Intellectual Diversity so Important to EBIT Growth 🍕
As a commercial team leader, you may not be surprised that the most critical factor in a high-performing pricing team
How Deceptive Pricing Turns Quick Gains into Reputation Pains 🎫
Deceptive pricing in ticket sales is a growing concern. Despite rules and fines, companies like Ticketmaster face ongoing accusations of
How Mercedes-Benz Uses Luxury Brand Positioning to Compete 🧭
What makes a luxury car worth its price tag? For many, it’s not just the leather seats or high-tech gadgets
How B2B Industrial Can Use Growth Strategies And Manage Margins 🪛
The B2B Industrial sector is struggling: Inflation is demanding businesses to increase prices. Costs are out of control. New demand
Are Unfair Pricing Practices Hurting the Live Music Industry? 🧑🏼🚒
Ticket prices doubling within minutes. Fans feeling ripped off. Small promoters locked out by industry giants. This isn’t just bad