How SaaS Vendors Can Justify Price Increases and Keep Clients Happy 🤝
Recent data shows SaaS price increases of 9 to 25 per cent this year—well above inflation and the modest 2.8 per cent rise in client IT budgets. These jumps might look good in quarterly reports, but they also put real strain on customers’ ability to…
How the Right B2B Resale Price Method Unlocks Real Value Recovery 🔁
Pricing is not limited to the first sale. Today, businesses face increasing pressure to manage the pricing of products in secondary markets, including returns, resale platforms, and off-price channels. What was once treated as a cost centre is now becoming a strategic opportunity. Data and…
The AI Price War Is On—How to Build Pricing Models That Win ☢️
AI is racing ahead—faster models, sharper results, wider adoption. But behind the scenes, another race is heating up. It’s not just about performance anymore. It’s about crafting the best AI pricing models. OpenAI launched GPT-4.1 and slashed prices. A new “nano” version hit the…
Why Businesses Without a Skilled Pricing Director are Likely to Fail 🦄
Fashion and beauty brands are under pressure. Costs keep rising, and consumers are more exacting than ever. Many now judge a brand’s value almost entirely by its price. Sharp increases feel opportunistic to 60% of shoppers, putting trust and loyalty at risk. In this environment,…
Value Creation Formula Behind the Louis Vuitton Pricing Strategy 👜
Every business sees price as a number, a revenue input, a cost markup. But done well, pricing is far more. It becomes a signal. It becomes a brand statement. The Louis Vuitton pricing strategy shows this clearly. Its pricing is not just a result—it is…