Search Results for: value based pricing

In this episode of Pricing College – we discuss what a marketer should know about pricing. Fundamentally, we believe they

We know that our listeners are interested in pricing, revenue management and boosting profits – but how many people really

In this episode of Pricing College – we discuss about bubbles and why we do not really discuss speculation, investment

In today’s episode of Pricing College – we discuss how brands can help with pricing segmentation and how it can

In this episode – we discuss whether the business model and pricing strategy of Netflix will let it prosper in

In this episode of Pricing College – we discuss why Coca Cola did not increase their pricing (Coke flat pricing)

In this episode of Pricing College Aidan and Joanna talk about tender – and why they often destroy value, and

It of course seems to make sense – that you should check on what your competitor is charging – and

In this episode of Pricing College, Joanna and Aidan discuss what sort of skillset a great pricing manager or leader