Why Drip Pricing May Not Be A Good Airline Pricing Model 📱
How airlines communicate their prices to customers is changing: Most travellers are now relying on mobile devices. And travel service providers, such as the airline industry have found an excellent way to capitalise on this opportunity. The airline pricing model is called “drip pricing.” To recover…
Are Regulations For Prices In The Digital Realm Underway? 🧑🏼⚖️
Pricing anomalies in numerous ecommerce sites are making headlines, with experts criticising an eCommerce platform and legal actions filed recently against game developers in California — both for misleading pricing and discounts. A shift towards more regulated pricing may be taking place. How can your company…
Rail Freight Case Study: How to Model a Profitable logistics Price Increase 🚛
Exciting times are ahead for freight logistics firms; with potential size of prize from price improvement forecasted to increase revenue by 2 to 4 percent, or 30 to 60 percent increase in operating profit for those that can turn data into high $ value pricing insights….
The Ultimate Guide to Maximising the Benefits of Dynamic Revenue Pricing Strategy 🌈
Dynamic pricing is among the most captivating concepts that have swept the eCommerce sector. Although companies are not wholly new to the tactic, the popularity of this pricing strategy is strongly linked to new eCommerce developments. Customer behaviours are changing. More and more people are choosing…
Why Pricing Requires CEO and Csuite Backing 👨🏼💼 Podcast Ep. 118
In today’s episode, we will talk about CEO and Csuite backing for pricing transformation. Listen on Apple Podcasts Listen on Spotify Listen on Google Podcasts Listen on Stitcher Listen on Amazon Music TIME-STAMPED NOTES: [00:00] Introduction [00:40] Why is it important to…
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