Pricing Capability|Pricing Strategy

A pricing controversy has emerged in the supermarket business, centring on the loyalty programme strategies of retail giants Tesco and […]

Kraft Heinz has long been a giant in the food industry. But even the biggest names face challenges in implementing

The holiday season is the prime time for retailers to make big sales. With so many shoppers on the hunt

Apple iPhones are everywhere, aren’t they? We see them in cafes, at meetings, in classrooms. But have you ever paused

Retailers are using AI pricing tools more and more to improve their competitive pricing strategies. AI tracks competitors’ prices in