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How Value-Based Pricing Drives Expensive Concert Ticket Prices πŸ‘©πŸ»β€πŸŽ€

Price isn’t solely a number; it must embody valuable experiences for customers. Take, for example, concert ticket prices, which often command a premium, yet fans eagerly purchase them for the experience. It’s crucial for businesses to formulate pricing strategies that harness emotional connections and cultivate a…

Product Management & Pricing Strategy Development For FMCG Companies πŸ₯«

While inflation is gradually becoming more manageable for businesses, it’s important to note that challenges persist. Particularly, the fast-moving consumer goods (FMCG) sector continues to grapple with various issues. These challenges include supply chain disruptions, rising production costs, and changing consumer preferences. Therefore, even as inflation…

What Multinational Corporations Can Learn From Microsoft’s Pricing Strategy 🌏

In the fast-paced world of multinational businesses, one fundamental principle lies at the very heart of their marketing and sales strategy: pricing transparency. In an era where consumer empowerment and informed decision-making reign supreme, the significance of openly disclosing pricing structures cannot be overstated. This captivating…

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