What SaaS Companies Can Learn from Microsoft 365 Copilot Pricing 🧑🏼✈️
As Microsoft makes waves with its new pay-as-you-go pricing model for Microsoft 365 Copilot, tech companies—especially those considering or already implementing consumption-based pricing—can learn valuable lessons from this shift. Microsoft’s move is more than just a pricing strategy; it’s a response to the growing demand for…
Why You Need to Integrate Data Insights into your Business Models 🗂
Most businesses continue to struggle to combine data analysis and insights into their business strategy and, inversely, match their data initiatives with the demands of their organisation. Worse, many firms don’t consider data to be significant yet. Why? >Download Now: Free PDF How to Maximise…
What’s Smart and What’s Not in Samsung’s Pricing Strategy 📂
Samsung’s announcement to freeze prices for its latest Galaxy S25 has sparked interest across the business world. At a time when inflation is driving costs up, this move feels like a refreshing commitment to consumers. But what does price freezing actually achieve? For Samsung, it’s more…
Is Target’s Pricing Policy a Dealbreaker for Shoppers? 🎯
Recently, Target received criticism for their pricing policy. Customers noticed big price differences between its online and in-store products. One shopper shared how they found a TV online for $100 less than the in-store price. Target explained that these differences happen because of factors like stock…
What Pricing Experts Need to Know About Ad-Supported Streaming 👑
Streaming platforms are changing. Once the haven for ad-free entertainment, they’re now shifting gears. Disney, Netflix, and others are embracing ad-supported streaming, promising more affordable options while boosting their own revenue streams. At first glance, this seems like a win-win. But dig deeper, and you’ll find…
