Why Sustainable Supply Chain Strategy Is A Challenge In The Manufacturing Industry 🏭
Covid-19 variants have caused supply chain disruption, bottlenecks, and general chaos across the world in major industries. Some companies are looking for a sustainable supply chain strategy as shipping industries have doubled their waiting lines to the point that delays are expected to last until next…
Value-Based Subscription Price Increase Strategies For Streaming Services 🏊🏻♂️
The subscription price of content streaming services continues to increase. Netflix, Hulu, Disney+, Paramount+, and Apple TV+ have all just announced pricing increases, which means viewers will have to spend more money to continue watching their favourite series and movies. The reality is that this trend…
Product Management & Pricing Strategy Development For FMCG Companies 🥫
While inflation is gradually becoming more manageable for businesses, it’s important to note that challenges persist. Particularly, the fast-moving consumer goods (FMCG) sector continues to grapple with various issues. These challenges include supply chain disruptions, rising production costs, and changing consumer preferences. Therefore, even as inflation…
What Are The Benefits Of Penetration Pricing Strategy For New Products 🏹
Companies introduce new products to the market every now and then. Often, the launch comes with a well-known strategy called penetration pricing. Even the streaming giant, Disney+, used it when the platform debuted a few years ago. What makes this approach work? How can you put…
Innovative Pricing Strategies During High Food Price Inflation 🥮
It is unlikely that high food prices will go down soon. Many of the recent price hikes for food are likely to stay that way. Also, even as inflation decreases, certain important food prices are expected to keep rising because of unexpected and hard-to-predict reasons related…
