What’s Smart and What’s Not in Samsung’s Pricing Strategy 📂
Samsung’s announcement to freeze prices for its latest Galaxy S25 has sparked interest across the business world. At a time when inflation is driving costs up, this move feels like a refreshing commitment to consumers. But what does price freezing actually achieve? For Samsung, it’s more…
Is Target’s Pricing Policy a Dealbreaker for Shoppers? 🎯
Recently, Target received criticism for their pricing policy. Customers noticed big price differences between its online and in-store products. One shopper shared how they found a TV online for $100 less than the in-store price. Target explained that these differences happen because of factors like stock…
What Pricing Experts Need to Know About Ad-Supported Streaming 👑
Streaming platforms are changing. Once the haven for ad-free entertainment, they’re now shifting gears. Disney, Netflix, and others are embracing ad-supported streaming, promising more affordable options while boosting their own revenue streams. At first glance, this seems like a win-win. But dig deeper, and you’ll find…
Why Property Insurance Premiums Are Rising Faster Than Before 👨🏻🔧
A business owner in Queensland receives their insurance renewal notice. The property insurance premium has jumped by 20%. They stare at the figure, unsure how they’ll cover the cost. Meanwhile, across the world in Los Angeles, wildfires have devastated entire neighbourhoods. You might wonder—what’s the connection?…
How Entry-Level FMCG Pack Pricing Shapes Consumer Loyalty 🧩
Pack pricing for small and entry-level products can feel like walking a tightrope for FMCG brands in Australia. On one hand, small packs are a crucial part of your sales strategy, providing accessibility to price-sensitive customers. On the other, rising production costs and shrinking profit margins…
