Podcast

In this episode of Pricing College  – we discuss why so many companies do not practise or ignore value-based pricing. […]

In this episode of Pricing College – we look at the recorded music industry and the pricing model.   We

In the first episode of 2021 – we discuss cruise pricing strategy in 2021.   Clearly given the continuing restrictions on

In this episode of Pricing College we stray into an area we do not look at – asset pricing. House

In this episode of Pricing College – Aidan and Joanna discuss the common psychological scenario – where the seller says

In this episode of Pricing College, we ask has unbundling gone too far.   We discuss the travel and hotel