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How To Drive B2B Pricing Strategy – Free PDF Guide Download
Find Out How To Drive B2B Pricing Strategy To Capture An Additional 2 to 10 per cent Margin Within 3 to 6 Months

Firms Facing Financial Difficulties Can Use Strategic Price Increases To Safeguard Their Revenues

Book A Call-back Or Contact From Our Friendly Customer Service Team And Download Your Free PDF Guide Explaining All You Need To Know About How To Implement Price Increases Without Losing Customers

    The Majority Of Price Increases Implemented By B2B Industrial Businesses Is Unprofitable

    • Many price  increases are  too  small to meet margin targets
    • Price increases are often  applied  to  the  wrong products and at the wrong time
    • Some managers do not prioritise working with pricing teams
    • Lack of formal processes to review price increase decisions
    • Underinvestment in the company’s internal commercial capabilities

    Capture An Additional 2 to 10 per cent Margin Within 3 to 6 Months

    The most common mistake firms make when raising prices is miscalculating the amount of the increase. Price increases are typically too small and infrequent to counteract inflation or recoup the cost. When a price increase fails to capture the intended margin, profitability suffers instantly.

    Our research suggests that there are variable price increase bandwidths to offset inflation which depends on various factors. These include the value of product categories, particular SKUs, and the business’s price maturity. What is the best price increase approach for your company? And to what products and services can you effectively apply it?

    We know from our extensive pricing experience that bad price rise management implies a lack of investment in a company’s internal commercial capabilities. This guide was developed to assist you in recognising the relevance of strategic price increases and successfully implementing them across your products and services. Read on to discover how to maximise profitability while avoiding customer loss.

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