In this episode of Pricing College – we discuss the suggestion that Coca Cola considered altering prices depending on the temperature (Paying more for soft drinks in hot weather).   We discuss whether this approach would work for a business and what things should be considered….

In this episode of Pricing College – we discuss why it is so vital to really plan out a pricing role before starting the hiring process.   Many pricing hires fail to deliver on their promise – and this can usually be prevented by scoping and…

In this episode of Pricing College – we discuss the potential problems when you only have one person in a pricing team.   One person may be able to do it all for a short space of time – or in a small business but overtime…

In this episode of Pricing College – we ask how many pricing analysts your business really needs.   When launching a pricing transformation or improvement project – obviously, many businesses seek to keep costs low at the beginning – but if you under resource a team…