How Supermarkets Can Utilise A Loyalty Programme To Gain Customer Trust 🥐
A pricing controversy has emerged in the supermarket business, centring on the loyalty programme strategies of retail giants Tesco and Sainsbury’s. This scenario prompts a closer examination of the challenges and controversies associated with loyalty pricing strategies. As we explore this landscape, we’ll uncover the nuanced…
How Tech and Global Trends Influence the Price of Home Appliances 🔌
Walk into any appliance store today and you’ll see it. Rows of TVs, fridges, washers — all flashing sleek designs and even sleeker prices. But behind every home appliances price is a deeper story, one that many businesses struggle to tell well. Appliance pricing today…
How Uber’s New Pricing Policies and Methods Impact Drivers and Fares 🧑🏼⚖️
Did you know that, in some Australian cities, the cost of public EV charging is now almost as high as filling up a petrol car? As Uber shifts its focus from offering driver discounts to improving charging infrastructure, the rideshare industry faces a major question: Will…
Will Nintendo’s Variable Pricing Strategy Fail or Set a New Standard? 🎴
When Nintendo announced Mario Kart World would cost $80, fans were quick to voice their frustration. Many flooded social media with demands to “drop the price.” The new Switch 2 console, priced at $450, also sparked debate. While Nintendo cited upgraded hardware, a better screen, and…
Are Advanced Pricing Strategies Too Complex For Consumers? 🧞♂️
Pricing strategies have undergone significant evolution. From traditional fixed prices, businesses now embrace advanced dynamic, personalised, and drip pricing models. However, this shift brings complexity and raises concerns about fairness and transparency. Consequently, consumers often feel uncertain and question the equity of their purchases. >Download…