[{"id":"53761","link":"https:\/\/taylorwells.com.au\/qantas-pricing-strategy\/","name":"qantas-pricing-strategy","thumbnail":{"url":"https:\/\/taylorwells.com.au\/wp-content\/uploads\/2025\/11\/ng-5.png","alt":"qantas pricing strategy"},"title":"New Qantas Pricing Strategy Reveals a Hard Lesson in Customer Loyalty \ud83d\udc82\ud83c\udffb","author":{"name":"Taylor Wells","link":"https:\/\/taylorwells.com.au\/author\/taylorwells\/"},"date":"Nov 5, 2025","dateGMT":"2025-11-04 23:40:54","modifiedDate":"2025-11-05 10:40:55","modifiedDateGMT":"2025-11-04 23:40:55","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategy\/\" rel=\"category tag\">Pricing Strategy<\/a>","space":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategy\/\" rel=\"category tag\">Pricing Strategy<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":5,"sec":52},"status":"publish","content":"In the latest pricing strategy of Qantas, members now need 5\u201320% more points to book the same reward flights. 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Price wars are increasingly common in businesses and unusually fierce. So how can you remain competitive without"},{"id":"53711","link":"https:\/\/taylorwells.com.au\/rethinking-the-limitations-of-cost-plus-pricing-in-industrial-b2b-%f0%9f%91%a9%f0%9f%8f%bb%f0%9f%8c%be\/","name":"rethinking-the-limitations-of-cost-plus-pricing-in-industrial-b2b-","thumbnail":{"url":"https:\/\/taylorwells.com.au\/wp-content\/uploads\/2025\/10\/ng-4-5.png","alt":""},"title":"Rethinking the Limitations of Cost Plus Pricing in Industrial B2B \ud83d\udc69\ud83c\udffb\u200d\ud83c\udf3e","author":{"name":"Taylor Wells","link":"https:\/\/taylorwells.com.au\/author\/taylorwells\/"},"date":"Oct 31, 2025","dateGMT":"2025-10-31 06:53:29","modifiedDate":"2025-10-31 18:19:54","modifiedDateGMT":"2025-10-31 07:19:54","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategy\/\" rel=\"category tag\">Pricing Strategy<\/a>, <a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategytechnical-pricing-skills\/\" rel=\"category tag\">Pricing Strategy|Technical Pricing Skills<\/a>","space":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategy\/\" rel=\"category tag\">Pricing Strategy<\/a> <a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategytechnical-pricing-skills\/\" rel=\"category tag\">Pricing Strategy|Technical Pricing Skills<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":7,"sec":2},"status":"publish","content":"Last year, agricultural equipment manufacturers hiked their prices by more than 20% while end-market crop prices plunged by over 50%. 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It allows you to claim"},{"id":"53277","link":"https:\/\/taylorwells.com.au\/commercial-department-4-pricing-skills-your-teams-need-to-master-now-%f0%9f%93%9b\/","name":"commercial-department-4-pricing-skills-your-teams-need-to-master-now-","thumbnail":{"url":"https:\/\/taylorwells.com.au\/wp-content\/uploads\/2019\/09\/ING_32193_162140.jpg","alt":"value based business strategy"},"title":"Commercial Department: 4 Pricing Skills Your Teams Need To Master Now \ud83d\udcdb","author":{"name":"Taylor Wells","link":"https:\/\/taylorwells.com.au\/author\/taylorwells\/"},"date":"Oct 13, 2025","dateGMT":"2025-10-12 15:37:15","modifiedDate":"2025-10-13 02:37:15","modifiedDateGMT":"2025-10-12 15:37:15","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/organisational-design\/\" rel=\"category tag\">Organisational Design<\/a>","space":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/organisational-design\/\" rel=\"category tag\">Organisational Design<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":8,"sec":16},"status":"publish","content":"What are the four pricing skills needed for the Commercial Department?   >Download Now: Free PDF How to Maximise Margins with Price Trials   Are"},{"id":"53385","link":"https:\/\/taylorwells.com.au\/how-saas-vendors-can-justify-price-increases-and-keep-clients-happy-%f0%9f%a4%9d\/","name":"how-saas-vendors-can-justify-price-increases-and-keep-clients-happy-","thumbnail":{"url":"https:\/\/taylorwells.com.au\/wp-content\/uploads\/2025\/10\/g-10.png","alt":""},"title":"How SaaS Vendors Can Justify Price Increases and Keep Clients Happy \ud83e\udd1d","author":{"name":"Taylor Wells","link":"https:\/\/taylorwells.com.au\/author\/taylorwells\/"},"date":"Oct 9, 2025","dateGMT":"2025-10-08 14:12:51","modifiedDate":"2025-10-09 01:12:51","modifiedDateGMT":"2025-10-08 14:12:51","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategy\/\" rel=\"category tag\">Pricing Strategy<\/a>","space":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategy\/\" rel=\"category tag\">Pricing Strategy<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":5,"sec":54},"status":"publish","content":"Recent data shows SaaS price increases of 9 to 25 per cent this year\u2014well above inflation and the modest 2.8 per cent rise in client"},{"id":"53384","link":"https:\/\/taylorwells.com.au\/how-the-right-b2b-resale-price-method-unlocks-real-value-recovery-%f0%9f%94%81\/","name":"how-the-right-b2b-resale-price-method-unlocks-real-value-recovery-","thumbnail":{"url":"https:\/\/taylorwells.com.au\/wp-content\/uploads\/2025\/10\/g-9.png","alt":""},"title":"How the Right B2B Resale Price Method Unlocks Real Value Recovery \ud83d\udd01","author":{"name":"Taylor Wells","link":"https:\/\/taylorwells.com.au\/author\/taylorwells\/"},"date":"Oct 8, 2025","dateGMT":"2025-10-07 13:21:04","modifiedDate":"2025-10-08 00:21:04","modifiedDateGMT":"2025-10-07 13:21:04","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategypricing-teams-culturepricing-transformation\/\" rel=\"category tag\">Pricing Strategy|Pricing Teams & Culture|Pricing Transformation<\/a>","space":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategypricing-teams-culturepricing-transformation\/\" rel=\"category tag\">Pricing Strategy|Pricing Teams & Culture|Pricing Transformation<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":6,"sec":11},"status":"publish","content":"Pricing is not limited to the first sale. 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