Find Out How To Improve Your Product Pricing Amid Economic Downturn
Integrating The Equipment-as-a-Service Model Into Your Pricing System Drives Additional Price Premiums
Book A Call-back Or Contact From Our Friendly Customer Service Team And Download Your Free PDF Guide Explaining All You Need To Know About How To Leverage on Equipment-as-a-Service (EaaS) Model To Generate Profitable Sales Growth
EaaS Model Offers Businesses Long-term Solutions
- Positive impact on how to improve product pricing
- It creates meaningful and interactive relationships with customers
- EaaS enables OEM equipment design upgrades and predictive maintenance enhancements, resulting in higher profit
- Manufacturers benefit from lower capital outlays, higher data accuracy, and lower operating cost
[{"id":"56944","link":"https:\/\/taylorwells.com.au\/price-revenue-management\/","name":"price-revenue-management","thumbnail":{"url":"https:\/\/taylorwells.com.au\/wp-content\/uploads\/2025\/11\/g.png","alt":"price revenue management"},"title":"Price and Revenue Management for Smarter B2B Decisions \ud83c\udf7e","author":{"name":"Taylor Wells","link":"https:\/\/taylorwells.com.au\/author\/taylorwells\/"},"date":"Nov 21, 2025","dateGMT":"2025-11-21 05:11:52","modifiedDate":"2025-11-21 16:11:53","modifiedDateGMT":"2025-11-21 05:11:53","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategy\/\" rel=\"category tag\">Pricing Strategy<\/a>","space":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategy\/\" rel=\"category tag\">Pricing Strategy<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":6,"sec":13},"status":"publish","content":"Pricing feels like a constant tug of war for many B2B companies. Should you raise prices to protect your margins, or offer discounts to retain"},{"id":"56865","link":"https:\/\/taylorwells.com.au\/disadvantages-of-cost-based-pricing\/","name":"disadvantages-of-cost-based-pricing","thumbnail":{"url":"https:\/\/taylorwells.com.au\/wp-content\/uploads\/2025\/11\/ng-4.png","alt":"disadvantages of cost based pricing"},"title":"Manufacturers Can\u2019t Ignore the Disadvantages of Cost Based Pricing \ud83d\udc77\ud83c\udffe\u200d\u2640\ufe0f","author":{"name":"Taylor Wells","link":"https:\/\/taylorwells.com.au\/author\/taylorwells\/"},"date":"Nov 20, 2025","dateGMT":"2025-11-20 04:31:10","modifiedDate":"2025-11-21 18:37:17","modifiedDateGMT":"2025-11-21 07:37:17","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategy\/\" rel=\"category tag\">Pricing Strategy<\/a>","space":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategy\/\" rel=\"category tag\">Pricing Strategy<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":6,"sec":3},"status":"publish","content":"Manufacturers today face serious headwinds. Tariffs, labour shortages, and shifting supply chains are no longer future risks. They are current realities. Many rely on the"},{"id":"53726","link":"https:\/\/taylorwells.com.au\/price-perception\/","name":"price-perception","thumbnail":{"url":"https:\/\/taylorwells.com.au\/wp-content\/uploads\/2025\/11\/ng-1024x576-1.png","alt":"price perception"},"title":"How Online Marketplaces Are Flipping Consumers' Price Perception \ud83d\udecd\ufe0f","author":{"name":"Taylor Wells","link":"https:\/\/taylorwells.com.au\/author\/taylorwells\/"},"date":"Nov 14, 2025","dateGMT":"2025-11-14 07:35:45","modifiedDate":"2025-11-20 17:07:03","modifiedDateGMT":"2025-11-20 06:07:03","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategy\/\" rel=\"category tag\">Pricing Strategy<\/a>","space":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategy\/\" rel=\"category tag\">Pricing Strategy<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":6,"sec":27},"status":"publish","content":"The idea of \u201ccheap\u201d in retail is no longer what it used to be. Platforms such as Temu and Shein are changing how Australians judge"},{"id":"53737","link":"https:\/\/taylorwells.com.au\/price-and-promotion\/","name":"price-and-promotion","thumbnail":{"url":"https:\/\/taylorwells.com.au\/wp-content\/uploads\/2025\/11\/ng-1.png","alt":"price and promotion"},"title":"How FMCG Brands Can Avoid the Price and Promotion Trap \ud83c\udf44\u200d\ud83d\udfeb","author":{"name":"Taylor Wells","link":"https:\/\/taylorwells.com.au\/author\/taylorwells\/"},"date":"Nov 14, 2025","dateGMT":"2025-11-13 23:01:09","modifiedDate":"2025-11-20 17:07:42","modifiedDateGMT":"2025-11-20 06:07:42","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-capabilitypricing-strategypricing-transformation\/\" rel=\"category tag\">Pricing Capability|Pricing Strategy|Pricing Transformation<\/a>","space":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-capabilitypricing-strategypricing-transformation\/\" rel=\"category tag\">Pricing Capability|Pricing Strategy|Pricing Transformation<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":5,"sec":55},"status":"publish","content":"Australian FMCG brands face a hard choice in price and promotion. Raise prices to protect margin, or slash them to defend share. Both feel risky."},{"id":"53365","link":"https:\/\/taylorwells.com.au\/value-based-pricing-model\/","name":"value-based-pricing-model","thumbnail":{"url":"https:\/\/taylorwells.com.au\/wp-content\/uploads\/2025\/08\/g-2-1-1024x576-1.png","alt":""},"title":"How Value Based Pricing Model Powers Virgin Australia's Comeback \ud83e\udd65","author":{"name":"Taylor Wells","link":"https:\/\/taylorwells.com.au\/author\/taylorwells\/"},"date":"Nov 12, 2025","dateGMT":"2025-11-12 02:38:46","modifiedDate":"2025-11-20 17:08:18","modifiedDateGMT":"2025-11-20 06:08:18","commentCount":"1","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategypricing-transformationrevenue-model\/\" rel=\"category tag\">Pricing Strategy|Pricing Transformation|Revenue Model<\/a>","space":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategypricing-transformationrevenue-model\/\" rel=\"category tag\">Pricing Strategy|Pricing Transformation|Revenue Model<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":7,"sec":0},"status":"publish","content":"In 2020, Virgin Australia collapsed under financial pressure. Many blamed the pandemic. However, pricing strategy played just as big a role\u2014if not a bigger one."},{"id":"53278","link":"https:\/\/taylorwells.com.au\/insurance-pricing-models\/","name":"insurance-pricing-models","thumbnail":{"url":"https:\/\/taylorwells.com.au\/wp-content\/uploads\/2020\/01\/insurance1.png","alt":"What is Insurance Pricing? Building a Better Insurance Pricing Process"},"title":"Insurance Pricing Models - Building a Better Insurance Pricing Process \u2614\ufe0f","author":{"name":"Taylor Wells","link":"https:\/\/taylorwells.com.au\/author\/taylorwells\/"},"date":"Nov 12, 2025","dateGMT":"2025-11-11 22:22:04","modifiedDate":"2025-11-20 17:09:33","modifiedDateGMT":"2025-11-20 06:09:33","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-capability\/\" rel=\"category tag\">Pricing Capability<\/a>","space":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-capability\/\" rel=\"category tag\">Pricing Capability<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":10,"sec":17},"status":"publish","content":"Today\u2019s insurance pricing models are no longer a cost-plus game. Insurance companies must learn to adapt to new technological, market, and consumer complexities with better,"},{"id":"53035","link":"https:\/\/taylorwells.com.au\/product-promotion-price\/","name":"product-promotion-price","thumbnail":{"url":"https:\/\/taylorwells.com.au\/wp-content\/uploads\/2022\/07\/joshua-earle-X_roZ7toBJY-unsplash-scaled.jpg","alt":""},"title":"What's the Ideal Product Promotion Price for Your Next Marketing Campaign \ud83e\udd9a","author":{"name":"Taylor Wells","link":"https:\/\/taylorwells.com.au\/author\/taylorwells\/"},"date":"Nov 11, 2025","dateGMT":"2025-11-10 13:30:24","modifiedDate":"2025-11-20 17:05:21","modifiedDateGMT":"2025-11-20 06:05:21","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategy\/\" rel=\"category tag\">Pricing Strategy<\/a>","space":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategy\/\" rel=\"category tag\">Pricing Strategy<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":20,"sec":43},"status":"publish","content":"Most product promotions fail to generate substantial profit or at least as much revenue as business owners anticipated when it comes to prices. This is"},{"id":"53305","link":"https:\/\/taylorwells.com.au\/how-to-price-subscription-services\/","name":"how-to-price-subscription-services","thumbnail":{"url":"https:\/\/taylorwells.com.au\/wp-content\/uploads\/2024\/10\/ng-1-1.png","alt":"how to price subscription services"},"title":"How to Price Subscription Services to Attract and Retain Customers \ud83d\udc69\ud83c\udffc\u200d\ud83d\udcbb","author":{"name":"Taylor Wells","link":"https:\/\/taylorwells.com.au\/author\/taylorwells\/"},"date":"Nov 7, 2025","dateGMT":"2025-11-07 05:10:03","modifiedDate":"2025-11-20 17:11:38","modifiedDateGMT":"2025-11-20 06:11:38","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategypricing-transformation\/\" rel=\"category tag\">Pricing Strategy|Pricing Transformation<\/a>","space":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategypricing-transformation\/\" rel=\"category tag\">Pricing Strategy|Pricing Transformation<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":6,"sec":45},"status":"publish","content":"Digital subscription businesses pour their heart into creating a product that solves real problems. But when it comes to pricing, some are unsure if they\u2019re"},{"id":"53717","link":"https:\/\/taylorwells.com.au\/off-price-retailers\/","name":"off-price-retailers","thumbnail":{"url":"https:\/\/taylorwells.com.au\/wp-content\/uploads\/2025\/11\/ng-6-1024x576-1.png","alt":""},"title":"How Off Price Retailers Keep Shoppers Coming Back for More \ud83e\uddc0","author":{"name":"Taylor Wells","link":"https:\/\/taylorwells.com.au\/author\/taylorwells\/"},"date":"Nov 6, 2025","dateGMT":"2025-11-06 05:10:03","modifiedDate":"2025-11-20 17:17:33","modifiedDateGMT":"2025-11-20 06:17:33","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategy\/\" rel=\"category tag\">Pricing Strategy<\/a>","space":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategy\/\" rel=\"category tag\">Pricing Strategy<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":6,"sec":3},"status":"publish","content":"Off price retailers like TK Maxx continue to grow in a retail market defined by cost pressures and cautious consumers. While many department stores struggle"},{"id":"53373","link":"https:\/\/taylorwells.com.au\/brand-pricing-strategy\/","name":"brand-pricing-strategy","thumbnail":{"url":"https:\/\/taylorwells.com.au\/wp-content\/uploads\/2025\/08\/ng-1-1-1024x576-1.png","alt":"brand pricing strategy"},"title":"The Shift in Brand Pricing Strategies You Need to Know About \ud83e\ude85","author":{"name":"Taylor Wells","link":"https:\/\/taylorwells.com.au\/author\/taylorwells\/"},"date":"Nov 6, 2025","dateGMT":"2025-11-06 05:10:03","modifiedDate":"2025-11-20 17:13:02","modifiedDateGMT":"2025-11-20 06:13:02","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategy\/\" rel=\"category tag\">Pricing Strategy<\/a>","space":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategy\/\" rel=\"category tag\">Pricing Strategy<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":6,"sec":17},"status":"publish","content":"For years, the UK grocery scene painted a clear picture: Aldi was the budget champion, while Marks & Spencer carried the premium badge. Their brand"},{"id":"53354","link":"https:\/\/taylorwells.com.au\/value-based-pricing-strategy\/","name":"value-based-pricing-strategy","thumbnail":{"url":"https:\/\/taylorwells.com.au\/wp-content\/uploads\/2025\/06\/g-3-1024x576-2.png","alt":"value-based pricing strategy"},"title":"Shifting from Discount-Heavy Tactics to a Real Value-Based Pricing Strategy \ud83d\udc1d","author":{"name":"Taylor Wells","link":"https:\/\/taylorwells.com.au\/author\/taylorwells\/"},"date":"Nov 6, 2025","dateGMT":"2025-11-06 05:10:03","modifiedDate":"2025-11-20 17:14:18","modifiedDateGMT":"2025-11-20 06:14:18","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-capabilitypricing-strategy\/\" rel=\"category tag\">Pricing Capability|Pricing Strategy<\/a>","space":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-capabilitypricing-strategy\/\" rel=\"category tag\">Pricing Capability|Pricing Strategy<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":5,"sec":33},"status":"publish","content":"Lots of businesses rely on discounts to keep sales moving, but when it\u2019s time to shift toward better margins or a more premium brand, pulling"},{"id":"53033","link":"https:\/\/taylorwells.com.au\/benefits-of-dynamic-pricing\/","name":"benefits-of-dynamic-pricing","thumbnail":{"url":"https:\/\/taylorwells.com.au\/wp-content\/uploads\/2022\/06\/campaign-creators-OGOWDVLbMSc-unsplash-1-scaled.jpg","alt":""},"title":"The Ultimate Guide to Maximising the Benefits of Dynamic Revenue Pricing Strategy \ud83c\udf08","author":{"name":"Taylor Wells","link":"https:\/\/taylorwells.com.au\/author\/taylorwells\/"},"date":"Nov 6, 2025","dateGMT":"2025-11-06 05:10:03","modifiedDate":"2025-11-20 17:16:21","modifiedDateGMT":"2025-11-20 06:16:21","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategy\/\" rel=\"category tag\">Pricing Strategy<\/a>","space":"<a href=\"https:\/\/taylorwells.com.au\/pricingrecruitment\/pricing-strategy\/\" rel=\"category tag\">Pricing Strategy<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":55,"sec":21},"status":"publish","content":"Dynamic pricing is among the most captivating concepts that have swept the eCommerce sector. Although companies are not wholly new to the tactic, the popularity"}]
Learn How To Improve Your Product Pricing With The EaaS Model
Leading Australian companies are on the verge of increasing revenue and margins through a new business and pricing model known as the equipment-as-a-Service model.
The right approach to aligning an EaaS pricing model with your operations is to have a dedicated pricing team within the company. Because EaaS pricing can be more difficult to implement than other methods, you really need depth and breadth of pricing expertise.
Don’t be dismayed. It will pay off once you understand how to improve your product pricing with EaaS. Hilti, for instance, increased its sales by 26% even during a financial crisis. Its operating profit increased by 12% as well.
We created this guide to help you gain a better understanding of the transformative EaaS pricing model. Take the initiative. Learn how to make use of the EaaS model to drive profitable sales growth.
The right approach to aligning an EaaS pricing model with your operations is to have a dedicated pricing team within the company. Because EaaS pricing can be more difficult to implement than other methods, you really need depth and breadth of pricing expertise.
Don’t be dismayed. It will pay off once you understand how to improve your product pricing with EaaS. Hilti, for instance, increased its sales by 26% even during a financial crisis. Its operating profit increased by 12% as well.
We created this guide to help you gain a better understanding of the transformative EaaS pricing model. Take the initiative. Learn how to make use of the EaaS model to drive profitable sales growth.
Find Out How Hiring The Best Talent Can Boost Function Performance By 15%
How Does EaaS Bring In Value Companies And Its Customers?
How Does EaaS Bring In Value Companies And Its Customers?
Firms such as Hilti, Michelin, and Rolls-Royce generated profitable sales growth in more than one economic downturn by incorporating the EaaS model into their pricing systems.
Rolls-Royce popularised EaaS in 1997. It allowed their airline customers to pay for their engines based on the number of flight hours rather than the full cost of ownership. This resulted in improved customer relationships.
During the 2008 GFC, for example, Hilti experienced 26% sales growth and 12% incremental EBIT growth while their competitors were either closing down or slashing prices to stay in the game.
Can A Pricing Focus Really Help Businesses Weather A Crisis?
Can A Pricing Focus Really Help Businesses Weather A Crisis?
Taylor Wells specialises in recruitment, assessment, onboarding and training for pricing roles in Australia and international.
We recruit pricing analysts, pricing managers – and senior pricing leaders for ASX listed and Fortune 500 companies as well as smaller businesses.
Our real world experience is clear that a pricing focus really can help businesses. If a business has a clear pricing focus with skilled pricing professionals – evidence shows those businesses tend on average to be statistically more profitable and sustainable.
Whilst pricing focus helps – it is not a silver bullet – and can not solve all business problems. However, having a sensible pricing approach will ensure your business is as well set up as possible for future crisis.